Your
Brand in the Spotlight

Have a plant-based product that deserves more visibility? Welcome to Pressday Plantbased – the go-to event for green food innovations. This is where your product connects with journalists, content creators, and changemakers across the foodie scene.

Bild

Pressday Plantbased: Encounters that Inspire

At the heart of Pressday Plantbased are strong products, compelling stories, and genuine exchange. Twelve selected brands showcase their latest plant-based innovations – and show how delicious and cool plant-based is today. Invited journalists and creators taste, ask questions – and report.
 Instead of trade fair hustle: a personal atmosphere, real interest, and meaningful connections.

On the menu: live cookings, tastings, and interactive sessions – packed with flavour, depth, and Instagrammability. The result? An event that brings brands to life and creates lasting impressions – for media, creators, and brands alike.

Your Benefits as an Exhibitor

Media Visibility

Accredited journalists and creators from food, lifestyle, and trade media are on site – and share their stories across print, online, and on social media.

Direct Exchange with Media & Influencers

Engage in one-on-one conversations, answer targeted questions, and present your products, brand, and story first-hand.

Real-Time Content Creation

Your products are photographed, filmed, and tasted live on site – generating high-quality, authentic content straight from the source: for Instagram, TikTok, consumer magazines, and trade media.

Industry Networking

Pressday Plantbased connects brands, media, and creators – from bold newcomers to established players. This is where collaborations begin.

Market Feedback Included

Receive direct feedback on taste, packaging, and storytelling – straight from key opinion leaders.

Impressions

What Exhibitors Say:

“Exclusive, relevant, and extremely well-attended – we reached audiences that are usually hard to access.”
Nadja Groß, Bauck Mühle
“A great opportunity to showcase our products and gain visibility through stories and articles.”
Ole Müggenburg, Voelkel
“We’re thrilled with the positive response – and already received partnership inquiries during the event.”
Eric Thieme, DUG
“Fantastic location and inspiring guests – it was absolutely worth it for us.”
Birte Stoltenberg, Redefine Meat
“Many thanks for the great event! We received wonderful feedback and are already in touch with several journalists.”
Maja Steinberg, Iglo
“It was such a pleasure – we’ll gladly join again.”
Natalie Wendt, Koro
“A big compliment for the warm atmosphere your team created – so welcoming and familiar.”
Nina Muller, Haferkater
“A perfectly organized and inspiring day – we truly enjoyed it.”
Laura Gosciejewicz, Rügenwalder Mühle
“An outstanding event – everyone agreed. Great vibe, top organization.”
Alexander Kuhlmann, Vivani
“We only received positive feedback and are very happy with the outcome. Thank you for the excellent organization.”
Hong Mai Ho, Punkt PR / Mutti

What Guests Say:

“We enjoyed delicious tastings and discovered some fantastic new products – wonderful event.”

Albertine Thumm, Essen & Trinken
“Thank you for a great press day. The milk was amazing – I’ve already written a review.”

Michaela Brosi, Business Insider
“So many passionate brands, lovely people, great mix of guests and influencers – really inspiring!”

Enya Aßmann, @einzigartigeenya
“I’m impressed – truly a one-of-a-kind event!”

Magda Tedla, Nutrition Coach
“Thank you for the invitation! So much inspiration – for mind and taste buds.”

Britta Kröpke, Couch
“Well-presented, informative, and inspiring. I left with lots of ideas and new contacts.”

Stephanie Clausen, Köstlich kochen & backen
“The Pressday was a win – and a pleasure.”

Jutta Koch, BioHandel
“Fantastic event. We also shared a story about it on our Eat Smarter Instagram account.”

Antje Gutberlet, Eat Smarter
“It was fun, everything was delicious. I’ll be back!”

Vera Czarnetzki, Lecker Online
“Change works best when it’s linked to enjoyment. That’s exactly what the Pressday Plantbased in Hamburg showed – smart communication at its best.”

Christine Mattauch, Absatzwirtschaft
“So many great story ideas! A truly inspiring event.”

Klaus Linnenbrügger, TK-Report

Reach – 1st Pressday Plantbased

9.5M
Editorial media

817,254
Influencers

183
Story slides

Upcoming Event

Hamburg – May 21, 2026

11 am – 4 pm

Foodlab, Überseeallee 10

Participating brands:
Agava, Bauck, Eleplant, Lebensbaum, Like, Redefine Meat u.a.

Join the Next Pressday!

Become part of the next Pressday Plantbased – we’re excited to showcase your brand and share your story.

Vorschau Video

These Brands Have Already Been Part of It